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Why am I receiving postcards in the mail and solicitations to make funeral arrangements from funeral homes that I am not familiar with?
Some funeral homes have prearranged funeral counselors on staff. It is their job to go out and contact people through mail, telephone or in person and solicit future business. Some funeral homes feel that it’s a service to those families. I think it’s a service to those families by helping them make funeral pre-arrangements, but I don’t think it’s our place to be out there soliciting because it is just that – soliciting!
I think we’re blessed with the families that come to us. I appreciate the fact that we don’t go out and solicit for their business. They come to us when there is a need or when they want to make funeral pre-arrangements. A lot of families will contact us before the death to make their own arrangements, but we are not out there seeking that.